Wednesday, 9 November 2011

LIIAR analysis of 3 music magazine front covers

Kerrang!:
L - Media Language: studio photograph, long shot or an establishing shot of the band,
The models also makes eye-contact with the camera, connecting with the reader and making them feel more involved with the magazine and the heavy metal genre, font is bold and bright standing out and causing lots of attention towards the content of whats being said. The models are wearing all black showing against a white background.
                 
    I - Institution: The original owner was United Newspapers who then sold it to EMAP in 1991 In 2008 EMAP sold its consumer magazine to current owner Bauer Media Group. Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations

  I - Ideology: the ideology of this magazine front cover is that this magazine represents heavy metal music and that anyone who reads KERRANG! magazine is up for fun, excitement and being eccentric.

A - Audience: (From website) Young, individually minded and passionate consumers, an audience defined by attitude, passion and loyalty.
                                                     total circulation : 42,967

R - Representation: That Rock music is fun and exciting and always in your face wherever you go and it's very loud. Kerrang! are representing that even though these men are having fun they are also violent and threatening maybe symbolising that Kerrang! are threatening also and shouldn't be messed about with.


L - Media Language: studio photograph, medium shot of the side of the subject,
The model also makes eye-contact with the camera, connecting with the reader and making them feel more involved with the magazine and the rock genre, font is bold and bright standing out and causing lots of attention towards the content of whats being said. The model's wearing all black. The cover is in black and white except the font and this shows that the magazine goes for classic rock and is mellow and relaxing but also crucial and important.

                         I - Institution: Classic Rock is a British magazine dedicated to the radio format of classic rock, published by Future Publishing. Although firmly focusing on key bands from the 1960s through early 1990s, it also includes articles and reviews of contemporary and upcoming artists it deems worthy of note. Despite starting as a one-off project it has become one of the UK's best selling music magazines, and attracts much attention and respect of many of classic rock's biggest names.

                   I - Ideology: That Rock music has been around for a very long time and it is still as appreciated and loved as it was 50, 30 or 10 years ago and the music our previous generations have loved can be loved by modern generations also.
                  A - Audience: rock and roll fans varying from the ages of around 17 to 50.

                  R - Representation: That rock music isn't always shouting and angry and in your face, but it can be chilled out and serious. Also with the front cover using the lead singer from Def Leppard as the front cover it shows that this music doesn't just follow current and new bands but also follows bands that have been around for decades.






L - Media language: studio photograph, medium close up shot, The model also makes eye-contact with the camera, connecting with the reader and making them feel more involved with the magazine and the rock genre, font is bold and bright and on a slight angle standing out and causing lots of attention towards the content of whats being said. The model's wearing all black. The cover is in colour  and this shows that the magazine goes for the younger more 'in your face' audience that like the strange and talented bands and artists.

I - Institution: published in the United Kingdom by Future Publishing, and in several other countries by different publishers. It is the largest selling metal music magazine in the UK, currently outselling Kerrang! and NME and is often viewed as the more underground magazine of the three. In Germany, Metal Hammer has been the market leader since it was launched in 1984.

I - Ideology: That rock music doesn't need to be outlandish and loud by shouting and showing aggression or serious and quiet because that's what previous generations of rock have done, but it can be fun and strange because rock and roll is strange and it is alternative

 
A - Audience: new and exciting rock fans who are alternative and interested in new things

R - Representation: . Rock can be different and is allowed to do things like hold up the skull of a bird because no one needs or wants an answer. The fact Dave Grohl some form of skeleton skull off of some form of bird shows that he is slightly alternative and strange and because he is the only model on the front cover shows that he is representing the rock communities strange-ness and how alternative it can also be.







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